Public Health Branding 2024 pdf epub mobi 電子書 下載


Public Health Branding

簡體網頁||繁體網頁

Public Health Branding pdf epub mobi 著者簡介


Public Health Branding pdf epub mobi 圖書描述

Brands are designed to build relationships between consumers and the products, services, or organizations they represent by providing added value to their objects. Through brand promotion, consumers form associations with brands, which can become established and lead to a long-term relationship between the product, service or organization and consumer. Similarly, public health brands are the associations that individuals hold for health behaviours or lifestyles. Public health branding - building positive associations with healthy behaviours and lifestyle choices - is the primary strategy by which commercial marketing is applied in health communication and social marketing. This book examines theory and best practices of branding and its application in public health programs. Through a series of reviews and case studies, the book argues that branding is an emerging public health strategy that needs resources and continued development of innovative methodologies to effect lasting population-level change.In recent years, public health branding has been successfully applied across a wide range of chronic and infectious disease issues and behaviours - from tobacco control to HIV/AIDS - and globally across the developed and developing world. Branding is an important strategy for public health because it can address multiple behaviours simultaneously, and most health risks stem from multiple behaviours and complex lifestyle choices. Promoting healthy lifestyles is the key outcome for public health, thus making the development of improved branding strategies a critical objective for the field.

Public Health Branding 2024 pdf epub mobi 電子書 下載

Public Health Branding pdf epub mobi 圖書目錄




點擊這裡下載
    


想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

發表於2024-11-09

Public Health Branding 2024 pdf epub mobi 電子書 下載

Public Health Branding 2024 pdf epub mobi 電子書 下載

Public Health Branding 2024 pdf epub mobi 電子書 下載



喜欢 Public Health Branding 電子書 的读者还喜欢


Public Health Branding pdf epub mobi 讀後感

評分

評分

評分

評分

評分

類似圖書 點擊查看全場最低價
出版者:
作者:Evans, W Douglas (EDT)/ Hastings, Gerard (EDT)
出品人:
頁數:320
譯者:
出版時間:2008-11
價格:$ 79.04
裝幀:
isbn號碼:9780199237135
叢書系列:

圖書標籤:  


Public Health Branding 2024 pdf epub mobi 電子書 下載
想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

Public Health Branding pdf epub mobi 用戶評價

評分

評分

評分

評分

評分

Public Health Branding 2024 pdf epub mobi 電子書 下載


分享鏈接





相關圖書




本站所有內容均為互聯網搜索引擎提供的公開搜索信息,本站不存儲任何數據與內容,任何內容與數據均與本站無關,如有需要請聯繫相關搜索引擎包括但不限於百度google,bing,sogou

友情鏈接

© 2024 onlinetoolsland.com All Rights Reserved. 本本書屋 版權所有