Process-Based Strategic Planning 2024 pdf epub mobi 电子书

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发表于2024-12-28

Process-Based Strategic Planning 2024 pdf epub mobi 电子书

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出版者:

作者:Kuhn, Richard

出品人:

页数:363

译者:Clark, Anthony

出版时间:

价格:$ 90.34

装帧:

isbn号码:9783540685791

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Process-Based Strategic Planning 2024 pdf epub mobi 电子书图书描述

A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core issue in this book. After a short introduction to strategic planning, a heuristic process for determining future strategies is presented. This process is divided into seven steps, and for each of these steps, detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved and contains new material.

Process-Based Strategic Planning 2024 pdf epub mobi 电子书

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