Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

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Consumer Behavior and Advertising Involvement pdf epub mobi 圖書描述

This book is an honor to the many important contributions of Herbert Krugman, past president of APA, The Division of Consumer Psychology and The Association for Public Opinions Research. This reader contains his selected works in Consumer Behavior and Advertising which combine insights from Cognitive Psychology, Social Psychology and Survey Methodology. William Wells, University of Minnesota, has provided the foreword and section overviews for the book which will help it appeal to all academics and students of consumer research.

Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

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發表於2025-01-11

Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

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Consumer Behavior and Advertising Involvement 2025 pdf epub mobi 電子書 下載

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