How to Measure Survey Reliability and Validity (Survey Kit, Vol 7) 2025 pdf epub mobi 电子书

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发表于2025-01-07

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出版者:Sage Publications, Inc

作者:Mark S. Litwin

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页数:96

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出版时间:1995-08-03

价格:USD 27.95

装帧:Paperback

isbn号码:9780803957046

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How to Measure Survey Reliability and Validity (Survey Kit, Vol 7) 2025 pdf epub mobi 电子书图书描述

Improving the accuracy of a survey is the focus of Mark S Litwin's book, which shows how to assess and interpret the quality of survey data by thoroughly examining the survey instrument used. He explains how to code and pilot test new and established surveys. In addition, he covers issues such as: how to measure reliability (including test-retest, alternate form, internal consistency, inter-observer and intra-observer reliability); how to measure validity (including content, criterion and construct validity); how to address cross-cultural issues in survey research; and how to scale and score a survey.

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