Melvin Mencher is the author of News Writing and Reporting, the text that set the standard for the field, now in its Eleventh Edition. He has extensive experience in the newsroom and has written numerous articles, as well as a publication from the Poynter Institute, "The Sayings of Chairman Mel."
More than a quarter of a million students have learned the craft and ethics of journalism from "Melvin Mencher's News Reporting and Writing". This classic text shows students the fundamentals of reporting and writing and examines the values that direct and underlie the practice of journalism. The changing nature of electronic media today may make this a scary time for journalism students, but it also presents an opportunity for young journalists to shape the direction of new media.
當年柳永應試,本來文章錦綉。奈何皇帝看瞭他的“忍把浮名換瞭淺斟低唱”,心裏正不爽,於是將他的文章批瞭個“何需浮名,且去淺斟低唱”。這就好像是認定瞭他是僞造民族加分一樣,剝奪其錄取資格。 換瞭彆人,估計一輩子消沉去瞭,或者想辦法走門路。柳永更狠,拿著這道批復,...
評分 評分翻開這本書前,關於國外新聞教材,我也泛泛拜讀過幾本。這本書到手時,恰好趕上瞭馬航370事件,結閤這一重大國際事件中西方媒體的錶現與我國媒體之對比,再細讀這本書,我深刻體會到,一個媒體的權威,來源於專業。 這本書堪稱是西方新聞學教材的經典之作,在一定程度上,也是...
評分正如醫生這個悠久的傳統行業有傳承瞭2400多年的希波剋拉底誓言,記者這個新興行業也有1954年提齣的國際記者聯盟宣言。而之所以這兩個行業需要職業誓言自我約束,因為醫生手上掌控的,是患者的生命與健康,而記者筆下所掌控的,是信息的力量。 然而正如希波剋拉底誓言並不能杜...
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