Small Business E-Commerce Management 2024 pdf epub mobi 电子书
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发表于2024-09-20
Small Business E-Commerce Management 2024 pdf epub mobi 电子书
Small Business E-Commerce Management 2024 pdf epub mobi 电子书
Small Business E-Commerce Management 2024 pdf epub mobi 电子书
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出版者:Palgrave Macmillan
作者:Ian Chaston
出品人:
页数:300
译者:
出版时间:2004-01-03
价格:USD 75.00
装帧:Paperback
isbn号码:9781403912329
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Small Business E-Commerce Management 2024 pdf epub mobi 电子书 图书描述
"E-commerce for Small Business" uses both published research and real-world case studies to provide students with an understanding of the key aspects of managing e-commerce processes within small firms. Realistic, validated-through-research management models and theories reveal how appropriate e-commerce strategies can be used to enhance small business performance. This text will make an ideal course companion for undergraduate and postgraduate students studying e-commerce within the small business sector.
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