Successful Event Management

作者:Shone, Anton; Parry, Bryn; Shone

页数:288

出版时间:2010-5

价格:$ 60.95

isbn号码:9781408020753

图书标签:eventsuccessful教材mgtProjectManagement

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This eagerly anticipated edition of Successful Event Management is the essential handbook for both practitioners and students. This third edition combines a practical and theoretical overview and includes enhanced sections on Catering, Ticketing, Logistics and Operations. Featured are numerous case studies which provide real-world insights into all aspects of the organization and running of events. The extensive companion website features many great resources such as PowerPoint slides, extra case studies with case study notes and web links to online resources.

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