Improving Online Conversions for Dummies 2024 pdf epub mobi 电子书

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发表于2024-11-26

Improving Online Conversions for Dummies 2024 pdf epub mobi 电子书

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出版者:John Wiley & Sons, Ltd

作者:Alan Wrafter

出品人:

页数:60

译者:

出版时间:2010

价格:Not for resale

装帧:PDF

isbn号码:9780470975701

丛书系列:For Dummies

图书标签: online conversaions Dummies

Improving Online Conversions for Dummies 2024 pdf epub mobi 电子书图书描述

Millions of people click on Google AdWords ads every day. Google AdWords enables you to create ads and choose keywords, which are words or phrases related to your business. When people search on Google using one of your keywords, your ad may appear next to the search results. People can simply click your ad to make a purchase or learn more about you.

This book explains how you can make sure your ads show on searches that are most likely to convert into sales. It walks you through the steps needed to ensure that your website can attract and generate sales with a better return on investment. We explore how to identify which ad clicks and impressions lead to conversions and how you boost your sales and conversions. We also look at how you can better apportion your marketing spend and even develop your own conversion attribution model. Don’t panic – it’s easier than it sounds!

Improving Online Conversions for Dummies 2024 pdf epub mobi 电子书

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