Harvard Business Review on Greening Your Business Profitably

出版者:Perseus

作者:Harvard Business Review

页数:272

出版时间:2011-5

价格:190.00元

isbn号码:9781422162569

具体描述

Protect the earth and your bottom line.

If you need the best practices and ideas for turning sustainability into competitive advantage--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.

This collection of HBR articles will help you:

- Craft strategy to compete on green turf

- Redesign your business model, products, and processes to

achieve green goals

- Parlay your efforts into lower costs and higher revenues

- Capture more value from clean-tech investments

- Launch sustainability programs with impact

- Synchronize green initiatives by overhauling your supply chain

- Engage constructively with environmental activist groups

- Mitigate the risks of climate change