大衛·布魯剋斯（David Brooks），《標準周刊》（The Weekly Standard）的資深編輯；《新聞周刊》（Newsweek）的投稿編輯；NPR以及萊雷爾新聞節目的評論員，曾擔任《華爾街日報》的記者與編輯。其文章常見於《紐約時報》、《華盛頓郵報》以及《紐約客》、《最佳投資》、《新共和》（New Repulic）、《評論》（Commentary）等雜誌與其他齣版品。

Do you believe that spending $15,000 on a media center is vulgar, but that spending $15,000 on a slate shower stall is a sign that you are at one with the Zenlike rhythms of nature? Do you work for one of those visionary software companies where people come to work wearing hiking boots and glacier glasses, as if a wall of ice were about to come sliding through the parking lot? If so, you might be a Bobo.

In his bestselling work of "comic sociology," David Brooks coins a new word, Bobo, to describe today's upper class -- those who have wed the bourgeois world of capitalist enterprise to the hippie values of the bohemian counterculture. Their hybrid lifestyle is the atmosphere we breathe, and in this witty and serious look at the cultural consequences of the information age, Brooks has defined a new generation.