Defending the Brand 2024 pdf epub mobi 电子书


Defending the Brand

简体网页||繁体网页

Defending the Brand 2024 pdf epub mobi 电子书 著者简介


Defending the Brand 电子书 图书目录




点击这里下载
    


想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

发表于2024-11-13

Defending the Brand 2024 pdf epub mobi 电子书

Defending the Brand 2024 pdf epub mobi 电子书

Defending the Brand 2024 pdf epub mobi 电子书



喜欢 Defending the Brand 电子书 的读者还喜欢


Defending the Brand 电子书 读后感

评分

评分

评分

评分

评分

类似图书 点击查看全场最低价
出版者:AMACOM
作者:Murray, Brian H.
出品人:
页数:272
译者:
出版时间:2003-10
价格:$ 31.58
装帧:
isbn号码:9780814407547
丛书系列:

图书标签:  


Defending the Brand 2024 pdf epub mobi 电子书 图书描述

"Leading brands and the intellectual property of successful organizations are increasingly falling victim to hostile tactics from unscrupulous businesses. Unwanted brand associations, product piracy, and other forms of online brand abuse threaten to alienate consumers and undermine the success of companies in every industry. "Defending the Brand" introduces strategies being used by companies around the world to fight back and regain control, preserving brand equity and rescuing potentially lost revenue. From marketing and sales initiatives that discourage abuse to how to collect intelligence on possible wrongdoers, this timely book is as valuable as it is fascinating. Punctuated with eye-opening stories from real companies like Home Depot, Disney, the Red Cross, Nintendo, and the Associated Press, "Defending the Brand" is a call to action for companies unwilling to compromise the power of their brands and the success of their products."

Defending the Brand 2024 pdf epub mobi 电子书

Defending the Brand 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Defending the Brand 2024 pdf epub mobi 用户评价

评分

评分

评分

评分

评分

Defending the Brand 2024 pdf epub mobi 电子书


分享链接









相关图书




本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

友情链接

© 2024 onlinetoolsland.com All Rights Reserved. 本本书屋 版权所有