Publicity Handbook 2024 pdf epub mobi 电子书

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发表于2024-12-23

Publicity Handbook 2024 pdf epub mobi 电子书

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出版者:McGraw-Hill Trade

作者:David R YaleAndrew J Carothers

出品人:

页数:464

译者:

出版时间:2001-5

价格:$ 25.93

装帧:Pap

isbn号码:9780844232423

丛书系列:

图书标签: PR 工作媒体入门 e. Handbook

Publicity Handbook 2024 pdf epub mobi 电子书图书描述

Thoroughly updated with information on Internet-based PR campaigns "The Publicity Handbook" has everything you need to know to win valuable publicity for your product, service, or business. It includes step-by-step information on setting objectives and designing an integrated publicity plan, writing press releases, fact sheets and feature stories for all different types of media, as well as extensive checklists and a complete breakdown of sources and services available to publicists - databases, media directories, websites, and more. It is an indispensable guide whether you are a PR pro or entrepreneur.

Publicity Handbook 2024 pdf epub mobi 电子书

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