HBR Guide to Better Business Writing 2024 pdf epub mobi 電子書下載

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DON'T LET YOUR WRITING HOLD YOU BACK.

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you "must" cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

The "HBR Guide to Better Business Writing," by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you:

- Push past writer's block

- Grab--and keep--readers' attention

- Earn credibility with tough audiences

- Trim the fat from your writing

- Strike the right tone

- Brush up on grammar, punctuation, and usage

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發表於2024-06-07

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最近在看哈佛商業評論（Harvard Business Review）齣版的一本小書《Better Business Writing》，在商業信函一章提到瞭人們捐款的原因。HBR總結瞭8條收信人在看到你的來信後的捐款動機： 1、相信他們的贈予會帶來一些變化。 2、相信該組織的價值觀和你相同。 3、會因贈予而...

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如果要我推薦商業寫作技巧的書的話，這本書必是首推係列。原因很簡單：解釋清楚，事例詳細。作者對寫作要注意的要點講得很透徹，沒有一句廢話，比如在說寫作的原則的時候，一直在強調簡潔清楚，去掉不需要的贅語與客套話。他不光說，還給瞭很多的例子來供讀者參考，讓讀者明...

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出版者:Harvard Business Review Press

作者:Bryan A. Garner

出品人:

頁數:240

譯者:

出版時間:2013-1-15

價格:USD 19.95

裝幀:Paperback