The Focus Group Kit, Volumes 1-6 2024 pdf epub mobi 电子书

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发表于2024-12-22

The Focus Group Kit, Volumes 1-6 2024 pdf epub mobi 电子书

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出版者:Sage Publications, Inc

作者:David L. Morgan

出品人:

页数:692

译者:

出版时间:1997-9-23

价格:USD 282.00

装帧:Paperback

isbn号码:9780761907602

丛书系列:

图书标签: 焦点访谈表达英文版焦点小组访谈 group focus

The Focus Group Kit, Volumes 1-6 2024 pdf epub mobi 电子书图书描述

You have just been asked to run a focus group, but you don't know where to start. How do you get the right mix of people together? How many people should be in your group? What kind of questions should you ask? How do you phrase them? What do you do with the information you've gathered? How do you put it all together in one cohesive report? These are but a few of the issues that are covered in the Focus Group Kit. The kit provides you with all you'll need to know to run a successful focus group, from the initial planning stages to asking questions, to moderating to the final analyzing and reporting of your research.

The Focus Group Kit, Volumes 1-6 2024 pdf epub mobi 电子书

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