This book demystifies the process of developing and implementing a social marketing campaign. The author translates the concepts of marketing into a clear, step-by-step process that almost anyone can follow. It will be indispensable to practitioners in the fields of public health, social services, and health care communications.
發表於2024-12-02
Hands-on Social Marketing 2024 pdf epub mobi 電子書 下載
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Hands-on Social Marketing 2024 pdf epub mobi 電子書 下載