The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书
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发表于2025-02-28
The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书
The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书
The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书
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出版者:Sage Pubns
作者:Khan, Kaleem Mohammed/ Khan, Mohammed Naved
出品人:
页数:356
译者:
出版时间:2006-8
价格:$ 42.94
装帧:Pap
isbn号码:9780761935018
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The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书 图书描述
This reader-friendly dictionary covers around 5,000 terms, concepts, theories, methods and techniques related to general marketing, advertising, sales promotion, sales management, retailing, international marketing, consumer behaviour, e-marketing, marketing research and service marketing. Individual terms are lucidly explained and examples have been provided where required. The volume serves as a valuable resource to all in the field of marketing.
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The Encyclopaedic Dictionary of Marketing 2025 pdf epub mobi 电子书
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