Strategic Reputation Risk Management 2025 pdf epub mobi 电子书
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发表于2025-01-25
Strategic Reputation Risk Management 2025 pdf epub mobi 电子书
Strategic Reputation Risk Management 2025 pdf epub mobi 电子书
Strategic Reputation Risk Management 2025 pdf epub mobi 电子书
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出版者:Palgrave Macmillan
作者:Larkin, Judy
出品人:
页数:288
译者:
出版时间:2003-1
价格:$ 113.00
装帧:HRD
isbn号码:9780333995549
丛书系列:
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Strategic Reputation Risk Management 2025 pdf epub mobi 电子书 图书描述
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance. It also looks at how reputation loss can significantly erode the ability of business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
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