This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful how-to guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes Industry Insiders planning tips and case studies direct from professionals in Convention Services departments. It focuses on marketing and sales of convention planning. It is designed to fit the requirements of a semester schedule. An extensive instructor's and student resource materials is provided.
發表於2024-12-27
Hotel Convention Sales Services and Operations 2024 pdf epub mobi 電子書 下載
圖書標籤: Services Convention and Sales Operations Hotel
Hotel Convention Sales Services and Operations 2024 pdf epub mobi 電子書 下載