Entertainment Industry Economics 2024 pdf epub mobi 电子书

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发表于2024-12-26

Entertainment Industry Economics 2024 pdf epub mobi 电子书

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出版者:Cambridge University Press

作者:Harold L. Vogel

出品人:

页数:646

译者:

出版时间:2007-04-23

价格:USD 57.00

装帧:Hardcover

isbn号码:9780521874854

丛书系列:

图书标签: 经济学 media economics, 经济媒体 Creative_Industry

Entertainment Industry Economics 2024 pdf epub mobi 电子书图书描述

In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has been further revised and broadened and differs from its predecessors by restructuring and repositioning the previous Internet chapter, including new material on the economics of networks and advertising, adding a new section on policy implications, and further expanding the section on recent theoretical work pertaining to box-office behaviour. The result is a comprehensive up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the United States and overseas. Investors, business executives, accountants, lawyers, arts administrators, and general readers will find that the book offers an invaluable guide to how entertainment industries operate.

Entertainment Industry Economics 2024 pdf epub mobi 电子书

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