Taking an integrative approach, this book provides a fresh and comprehensive look at merchandising across multiple levels within the industry pipeline. With emphasis on merchandising in the FTAR complex, the book looks at the entire process from strategic planning, to product creation, to product preparation, to a buyer,s shopping of the market weeks, to product delivery and presentation to the consumer. Using industry pictures and insider information, the book addresses the modern marketplace and links both manufacturing and retailing to the consumer through the merchandising process.
發表於2024-11-13
Merchandising of Fashion Products 2024 pdf epub mobi 電子書 下載
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評分挺general的
Merchandising of Fashion Products 2024 pdf epub mobi 電子書 下載