Service Encounters 2024 pdf epub mobi 電子書下載

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Service Encounters pdf epub mobi 著者簡介

Amy Hanser (PhD in Sociology, UC Berkeley) is Assistant Professor of Sociology at the University of British Columbia. She has published articles and a book, Service Encounters (Stanford 2008), on service work, consumption, and inequality in urban China. Her current research projects include study of consumer rights' discourse in China, of North American media portrayals of China-made products, and of street markets and street vendors in urban China.

Service Encounters pdf epub mobi 圖書描述

This lively study explores how social and economic changes to Chinese society create new cultural values and forms of inequality. Amy Hanser examines changes to a particular set of jobs—service work, in this case salesclerk work—and the nature of the social interactions involved. It argues that a new "structure of entitlement," which makes elite groups feel more entitled to public forms of respect and social esteem, is constructed in settings like new, luxury department stores. The book not only shows how this change involves increasingly unequal relations between clerks and customers, but also demonstrates how marketplaces have become sites where social differences—and inequalities—are recognized and justified. The study's importance lies in its attention to ethnographic detail, its application of cultural theories of inequality to China, and its contribution to our understanding of contemporary China. Unlike other studies of inequality in urban China, this book takes a unique setting—the marketplace and the interactions between customers and salespeople—and a unique approach—the author herself worked as a salesclerk in three settings.

Service Encounters 2024 pdf epub mobi 電子書下載

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發表於2024-05-17

Service Encounters 2024 pdf epub mobi 電子書下載

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Service Encounters pdf epub mobi 讀後感

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摘要：售貨員之間存在鄙視鏈嗎？《Service Encounters》迴答瞭這一問題。它通過描寫哈爾濱國營百貨、外企私營百貨和地下街這三種不同營銷場域中銷售員的服務風格差異，嚮我們展示齣營銷鄙視鏈是如何在售貨員與顧客的互動服務中形成的，同時也從文化互動的角度提供給我們觀看當...

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In Service Encounters, Hanser provides a rich and nuanced ethnographic account of retail sectors in urban Northeast China. Through a close examination of the services and consumption that took place in three radically different Chinese retails stores, Hans...

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出版者:Stanford University Press

作者:Amy Hanser

出品人:

頁數:256

譯者:

出版時間:2008-2-6

價格:USD 19.95

裝幀:Paperback

isbn號碼:9780804758376

叢書系列: