From Publishers Weekly Using the spirit of 1960s activism, Barbara Waugh was able to bring about change in a large corporation. The activist joined the recruiting department at Hewlett-Packard in the mid-'80s with the goal of finding "co-conspirators" and bringing about change by "doing well by doing good." To this end, she applied traditionally unbusinesslike techniques to the company's policies and strategies. She offers her own advice for bringing about "radical" change in a corporate environment in The Soul in the Computer: The Story of a Corporate Revolutionary. Among her recommendations are tried and true concepts that activists have used for years (e.g., finding the "deviants," "strength in numbers" and "bringing an issue home." Copyright 2001 Cahners Business Information, Inc. From Booklist Waugh is a self-described former '60s radical who was active in the Freedom Schools movement during the civil rights struggle. She has been an actor in a socialist-feminist street-theater troupe, once served as a bodyguard for Angela Davis, and was a divinity student and director of the women's center for the nine theological schools of the Graduate Theological Union. She lives in Silicon Valley with Anastasia, her partner of 25 years, and their children. In 1984 Waugh "went corporate," becoming the worldwide personnel manager for Hewlett-Packard Lab, and she cofounded and runs HP's World's Best Industrial Research Laboratory program. No one, though, could ever accuse Waugh of "selling out." She serves as a perfect role model for those who hope to effect change by "working within the system." Part memoir and part how-to manual for corporate "revolutionaries," Waugh's story shows how successful transformation is the result of a series of "small wins." She shares her victories and recommends "turning 'enemies' into allies; amplifying positive deviance; scaling up, scaling down; and playing with whoever shows up." David RouseCopyright © American Library Association. All rights reserved See all Editorial Reviews
發表於2024-11-07
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