El Punto Clave (The Tipping Point. How Little Things Can Make a Big Difference) (Spanish Edition) 2024 pdf epub mobi 电子书

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发表于2024-05-17

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出版者:Taurus

作者:[加拿大] 马尔科姆·格拉德威尔

出品人:

页数:331

译者:Belaustegui, Ines

出版时间:2007-02-01

价格:USD 18.99

装帧:Paperback

isbn号码:9781598208276

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图书标签: 营销口碑营销

El Punto Clave (The Tipping Point. How Little Things Can Make a Big Difference) (Spanish Edition) 2024 pdf epub mobi 电子书图书描述

In this widely acclaimed New York Times? bestseller, Gladwell explores and brilliantly illuminates the tipping point phenomenon, and looks at why major changes in our society so often happen suddenly and unexpectedly. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. An intellectual adventure story and a road map to change, with a profoundly hopeful message that one imaginative person applying a well-placed lever can move the world.

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