Appropriate for capstone undergraduate and graduate courses. The first edition of Marketing Management: An Asian Perspective was published when Asia was experiencing rapid and sustained growth. In mid-1997, Asia began to suffer financial and economic troubles which quickly turned into a crisis. A major key to Asia's recovery is the further development of customer-oriented marketing.
發表於2024-09-07
Marketing Management 2024 pdf epub mobi 電子書 下載
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Marketing Management 2024 pdf epub mobi 電子書 下載