Contextualising business policy in its economic, institutional and political environment, this practical text shows students how to use financial analysis as a strategic tool. The authors employ a value-added accounting framework to describe how modern businesses compete in an international context and highlight the factors that influence company performance. Case examples including Microsoft and Intel; Shell, Brent Spar and Nigerian Oil; the pharmaceuticals sector and pension provision are used in each chapter, to bring together different themes and theories.
發表於2024-12-28
Economics in a Business Context (Business in Context) 2024 pdf epub mobi 電子書 下載
圖書標籤: IREP
Economics in a Business Context (Business in Context) 2024 pdf epub mobi 電子書 下載