Firms within the same competitive environment (industry) respond in different ways to changing environmental (competitive) conditions. The authors of this book argue that the strategy field has not found answers to the questions that flow from this observation. They answer these questions by using what they call a "cognitively anchored theory of strategic change."
發表於2024-11-05
When Firms Change Direction 2024 pdf epub mobi 電子書 下載
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When Firms Change Direction 2024 pdf epub mobi 電子書 下載