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Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載

Market-Based Management (5th Edition)
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Market-Based Management (5th Edition) pdf epub mobi 著者簡介

Market-Based Management (5th Edition) pdf epub mobi 圖書描述

This unique book is built around a performance orientation and the belief that real learning occurs only with the application of knowledge. It emphasizes market-based management–with a focus on the linkages between marketing strategy and profitability, and provides a systematic method for learners to evaluate the profit impact of a marketing strategy. Coverage that goes beyond marketing fundamentals features a three-fold integration of market-driven strategy, customer satisfaction, and profitable growth–giving readers the tools and techniques for delivering higher levels of customer satisfaction, marketing productivity and profitability. A special effort was made to include more coverage of customer loyalty marketing, performance metrics, customer relationship marketing, and brand and product line strategies. For anyone interested in strategic marketing.

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載

Market-Based Management (5th Edition) pdf epub mobi 圖書目錄

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發表於2024-11-13

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載


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出版者:Prentice Hall
作者:Roger Best
出品人:
頁數:544
譯者:
出版時間:2008-04-03
價格:USD 131.67
裝幀:Paperback
isbn號碼:9780132336536
叢書系列:

圖書標籤: Business   

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載
想要找書就要到 本本書屋
立刻按 ctrl+D收藏本頁
你會得到大驚喜!!

Market-Based Management (5th Edition) pdf epub mobi 用戶評價

評分☆☆☆☆☆

Deal with ambiguity; Rely on data but do not overanalyze; Gaming the metrics is never the goal, the goal is the goal

評分☆☆☆☆☆

Deal with ambiguity; Rely on data but do not overanalyze; Gaming the metrics is never the goal, the goal is the goal

評分☆☆☆☆☆

Deal with ambiguity; Rely on data but do not overanalyze; Gaming the metrics is never the goal, the goal is the goal

評分☆☆☆☆☆

Deal with ambiguity; Rely on data but do not overanalyze; Gaming the metrics is never the goal, the goal is the goal

評分☆☆☆☆☆

Deal with ambiguity; Rely on data but do not overanalyze; Gaming the metrics is never the goal, the goal is the goal

Market-Based Management (5th Edition) 2024 pdf epub mobi 電子書 下載

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