Focus Groups 2024 pdf epub mobi 电子书

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发表于2024-12-26

Focus Groups 2024 pdf epub mobi 电子书

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页数:320

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出版时间:2000-4

价格:$ 127.69

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isbn号码:9780761920700

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'I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit' - British Journal of Education Technology The Third Edition of the 'standard' for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.

Focus Groups 2024 pdf epub mobi 电子书

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