Managing and Marketing Technology 2024 pdf epub mobi 电子书

☆☆☆☆☆
简体网页||繁体网页

Managing and Marketing Technology 2024 pdf epub mobi 电子书著者简介

Managing and Marketing Technology 电子书图书目录

下载链接在页面底部

点击这里下载

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-12-04

Managing and Marketing Technology 2024 pdf epub mobi 电子书

喜欢 Managing and Marketing Technology 电子书的读者还喜欢

Managing and Marketing Technology 电子书读后感

评分☆☆☆☆☆

类似图书点击查看全场最低价

出版者:

作者:Ford, David; Saren, Mike; Saren, Michael

出品人:

页数:250

译者:

出版时间:2001-3

价格:$ 75.70

装帧:

isbn号码:9781861525949

丛书系列:

图书标签:

Managing and Marketing Technology 2024 pdf epub mobi 电子书图书描述

"Managing and Marketing Technology" proposes that strong management of a firm's technology improves both the marketing potential of existing products and allows firms to identify opportunities for new products through the systematic analysis and assessment of their technological and marketing capabilities. The text demonstrates how firms can conduct a technology audit, acquire, exploit and manage technology to develop a technology strategy to take the company forward. Practical and applied, "Managing and Marketing Technology" will provide managers and students with a valuable insight into the relationship between technology, product development, marketing and management. The final chapter is a detailed case study showing the process of auditing and implementing technology strategy.

Managing and Marketing Technology 2024 pdf epub mobi 电子书

想要找书就要到本本书屋

onlinetoolsland.com

立刻按 ctrl+D收藏本页

你会得到大惊喜!!