Essentials of Public Relations Management 2024 pdf epub mobi 电子书

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发表于2024-09-14

Essentials of Public Relations Management 2024 pdf epub mobi 电子书

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出版者:Rowman & Littlefield Publishers

作者:Lordan, Edward J.

出品人:

页数:177

译者:

出版时间:2003-1

价格:$ 39.49

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isbn号码:9780830415946

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Filling a gap in current PR literature, Essentials of Public Relations Management takes students to the next level. Designed to help students and professionals who have mastered the fundamentals of public relations, this book develops management skills needed for further career advancement. Appropriate for those in the fields of business, communications, journalism or political science, this down-to-earth study of the practical application of public relations covers: Relating to clients, Managing staff, Conducting and applying research, Coping with crises, Handling finances, Understanding the power and the problems of technology, Recognizing actual and potential legal issues, Defining professional ethics A Burnham Publishers book.

Essentials of Public Relations Management 2024 pdf epub mobi 电子书

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