This is a textbook that instructors can connect with and students can learn from, in that it pulls them into the world of marketing through real-world applications. It stays current by covering the hottest topics in this course area, such as Customer Relationship Management and Metrics, in a user-friendly, non-encyclopedic format.
發表於2024-11-12
Marketing Management 2024 pdf epub mobi 電子書 下載
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Marketing Management 2024 pdf epub mobi 電子書 下載