Intellectual Capital in Enterprise Success

作者:Moore, Lindsay/ Craig, Lesley

页数:196

出版时间:2008-3

价格:325.00元

isbn号码:9780470224793

Maximize your company's intellectual capital with the tools, techniques, and framework found in Intellectual Capital in Enterprise Success: Strategy Revisited. This timely book will take you a step ahead of your competitors in driving successful and appropriate intellectual asset management practices, showing you how to capture and effectively deploy intellectual assets within your business.