Human Behavior in the Social Environment

作者:Rogers, Anissa

页数:440

出版时间:2010-2

价格:$ 108.42

isbn号码:9780415803113

图书标签:行为经济学教材心理学

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This bestseller is ideal for use in either one-semester or year-long generalist human behavior courses. Why? Because the text is concise and easily used in a one-semester course. But the text also comes with a companion set of readings and three unique cases that encourage your students to 'learn by doing' and to apply their knowledge of human behavior to best practices. The additional resources easily allow you to use the text (and its related resources) in a two-semester sequence.