Designing for Growth 2024 pdf epub mobi 电子书

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发表于2024-05-19

Designing for Growth 2024 pdf epub mobi 电子书

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出版者:Columbia University Press

作者:Jeanne Liedtka

出品人:

页数:248

译者:

出版时间:2011-6-28

价格:USD 29.95

装帧:Hardcover

isbn号码:9780231158381

丛书系列:

图书标签: 设计管理 Thinking Business 设计方法 Design Management 商业

Designing for Growth 2024 pdf epub mobi 电子书图书描述

Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products and cultivated by high-profile design firms such as IDEO, design thinking unlocks creative right-brain capabilities to solve a range of problems. This approach has become a necessary component of successful business practice, helping managers turn abstract concepts into everyday tools that grow business while minimizing risk.

Designing for Growth 2024 pdf epub mobi 电子书

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