Preface
Supplements
A Visual Walkthrough
chapter 1 Introducing Social Psychology
What Is Social Psychology?
Social Psychology and Related Disciplines
Social Psychology and Human Values
I Knew It All Along:Is Social Psychology Simply Common Sense?
Research Methods:How We Do Social Psychology
Personal Postscript:Why I Wrote This Book
Making the Social Connection
Part One Scial Thinking
chapter 2 The Self in a social World
The Self in a Social World
Perceived Self-Control
Self-Esteem
Self-Serving Bias
Self-Presentation
Personal Postscript:Twin Truths-The Perils of Pride,the Power of Positive Thinking
Making the Social Connection
chapter 3 Social Beliefs and Judgments
How Do We Explain Others?
How Do We Perceive and Recall Our Social Worlds?
……
chapter 4 Behavior and Attitudes
Part Two Social Influence
chapter 5 Genes,Culture,and Gender
chapter 6 Conformity
chapter 7 Persuasion
chapter 8 Group Influence
Part Three Social Relations
chapter 9 Prejudice:Dislking Others
chapter 10 Aggression:Hurting Others
chapter 11 Attraction and Intimacy:liking and Loving Others
chapter 12 Helping
chapter 13 Conflict and Peacemaing
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