The Tipping Point 2024 pdf epub mobi 电子书

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The Tipping Point 2024 pdf epub mobi 电子书著者简介

Malcolm Gladwell is a former business and science writer at the Washington Post. He is currently a staff writer for The New Yorker. This is his first book.

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发表于2024-12-25

The Tipping Point 2024 pdf epub mobi 电子书

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引爆点-Malcolm Gladwell 　　这本书结构看起来很简单，典型的德国哲学家黑格尔"三段式",即“认为一切发展都经历三个阶段，即发展的起点（正题），对立面的显现（反题），对立面的统一（合题）。反题否定正题，合题否定反题，合题是否定之否定。黑格尔把三段式作为论证其客观...

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出版者:Little, Brown Adult

作者:[加拿大] 马尔科姆·格拉德威尔

出品人:

页数:1

译者:

出版时间:2005-01-01

价格:USD 23.98

装帧:Audio CD

isbn号码:9781586217457

丛书系列:

图书标签: 心理学思维 MalcolmGladwell thinking English 社会学商业 bestseller

The Tipping Point 2024 pdf epub mobi 电子书图书描述

The Tipping Point is that magical moment when an idea, trend, or social behaviour crosses a threshhold, tips, and spreads like wildfire. Just as a sick individual in a crowded store can start can epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend or the popularity of a new restaurant to take off overnightor crime or drug use to taper off. Gladwell has explored this theory to great acclaim in several articles in The New Yorker. Here, he shows how very minor adjustments in products and ideas can make them more likely to become hugely popular. He reveals how east it is to cause group behaviour to tip in a desirable direction by making small changes in our immediate environment. The Tipping Point contains a profoundly hopeful idea that people will embrace for its sense and simplicity: one imaginative person, applying a well-placed lever, can move the world. Examples are recognizable: in the New York subways, removing graffiti caused a dramatic reduction in crime; a specific hip group of teenagers wore Hush Puppies and suddenly sparked a national craze. This is a book that should be read by everyone in business, politics, marketing, advertising, and anyone interested in trends, fashion, fads, policy making, and human behaviour. In other words, all of us.

The Tipping Point 2024 pdf epub mobi 电子书

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