前田約翰(John Maeda)
世界知名的圖像設計師、視覺藝術傢、電腦科技專傢,也是麻省理工學院媒體實驗室的教授。
前田約翰在藝術上的貢獻也不容忽視,他得奬無數,例如:美國設計界最高榮譽Smithsonian雜誌的國傢設計奬(2001年)、日本朝日設計奬(2002年)、德國Raymond Loewy基金會奬(2005年)、戴姆勒剋萊斯勒設計奬(2000年)等等。他曾在巴黎、紐約、倫敦、舊金山、東京、大阪等地舉辦過多次個人展覽,深獲好評。他的作品也被紐約現代美術館、舊金山現代美術館、史密森尼機構的國傢設計美術館收藏。
他曾齣版多本與圖像設計相關的書籍。為瞭訓練自己的管理能力,他於2001年重做學生,攻讀MBA,兩年後取得學位。
想對前田約翰及他的作品做更多瞭解,可瀏覽lawsofsimplicity.com網站或他的個人網站media.mit.edu/~maeda。
Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, against DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use--but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers guidelines, ten laws for balancing simplicity and complexity in business, technology, and design--for needing less and actually getting more.
Maeda--a professor in MIT's Media Lab and a world-renowned graphic designer--explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on.
Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products--how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."
發表於2025-03-10
The Laws of Simplicity 2025 pdf epub mobi 電子書 下載
2002年,位於荷蘭的飛利浦總公司覺得,用瞭九年的「讓我們把産品做更好」(Let’’s make things better)的這句企業宣言,似乎過時瞭,因為幾乎所有競爭品牌也都可以把質量做到很好。 這個百年企業花一年時間,在全世界進行瞭多達1600個消費者的會談,想瞭解消費者到底...
評分I've been reading a couple of books about design this year. The law of simplicity is an excellent book that illustrates the power and underlying theory of simplicity. Simplicity is really hard to achieve, as it is the ultimate form of complexity. Without t...
評分I've been reading a couple of books about design this year. The law of simplicity is an excellent book that illustrates the power and underlying theory of simplicity. Simplicity is really hard to achieve, as it is the ultimate form of complexity. Without t...
評分很薄的一本書,偶爾在同學書架上發現。在繁雜的社會,繁復的信息中,能找到一些好書,和淘寶也差不多。倒是真有一些淘書的趣味,這不是書評,而是記錄一些記得記錄的事情。 對於這種法則和規律的東西,我個人比較迴避,就是當你這樣思考問題的時候,你就意味著沒有瞭創意,還有...
評分有些書,我會反復閱讀,如《月神園》,前後寫下三篇書評。比如《簡單法則》,這是我的工作生活指導書,每次重讀,或者強化或者有新的發現。這次重讀,注意到書中提到的Georgia O'Keeffe,找瞭她的畫來看,是我喜歡的風格。如果不是學習畫,可能不會注意到。人總有盲點,正視、...
圖書標籤: 設計 design JohnMaeda 藝術理論 設計 管理 生活 新媒體
梳理多過啓發。law 9 還挺有意思的,第一次看一個作者在自己的書裏那麼直白地分析自己這本書哪些地方寫得不好。
評分quickly done reading. get the general idea of it by reading carefully the table of contents and glance over all the books.Read it in a simply but highly efficiently way
評分梳理多過啓發。law 9 還挺有意思的,第一次看一個作者在自己的書裏那麼直白地分析自己這本書哪些地方寫得不好。
評分SIMPLICITY makes GOOD FEELING
評分一個PPT就可以瞭其實。。還值得一看
The Laws of Simplicity 2025 pdf epub mobi 電子書 下載