Customer Behavior 2024 pdf epub mobi 电子书


Customer Behavior

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发表于2024-11-07

Customer Behavior 2024 pdf epub mobi 电子书

Customer Behavior 2024 pdf epub mobi 电子书

Customer Behavior 2024 pdf epub mobi 电子书



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出版者:South-Western College Pub
作者:Jagdish N. Sheth
出品人:
页数:512
译者:
出版时间:2003-02-18
价格:USD 155.95
装帧:Hardcover
isbn号码:9780030343360
丛书系列:

图书标签: assignment  Marketing   


Customer Behavior 2024 pdf epub mobi 电子书 图书描述

Now in a completely revamped second edition, the authors of Customer Behavior have adapted the content, length, and end-of-chapter materials in the text, producing a new text that is tailored specifically to upper level 4-year programs, or to graduate level programs. Its managerial approach focuses not only on the household consumer but also on the business customer market. This text goes beyond the conventional subject matter of consumer behavior textbooks, focusing not only on the role of customers as buyers, but also on their roles as users and payers.

Customer Behavior 2024 pdf epub mobi 电子书

Customer Behavior 2024 pdf epub mobi 电子书
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立刻按 ctrl+D收藏本页
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