The Economic Naturalist pdf epub mobi txt 電子書 下載2025
Robert H. Frank is a professor of Management and Professor of Economics at the Johnson Graduate School of Management, Cornell University. His "Economic Scene" column appears monthly in The New York Times. He is the author of Choosing the Right Pond, The Winner-Take-All Society, and Luxury Fever, among others. He lives in Ithaca, New York.
- 經濟學
- 經濟
- economic
- 經濟入門趣味書
- 英文原版
- 《經濟學中的自然主義》
- RobertFrank
- Economics
The fascinating and playful guide to how economics explains the simple but profound ideas that govern our world.
Why do the keypads on drive-up cash machines have Braille dots? Why are round-trip fares from Orlando to Kansas City higher than those from Kansas City to Orlando?
For decades, Robert Frank has been asking his economics students to pose and answer questions like these as a way of learning how economic principles operate in the real world--which they do everywhere, all the time.
Once you learn to think like an economist, all kinds of puzzling observations start to make sense. Drive-up ATM keypads have Braille dots because it's cheaper to make the same machine for both drive-up and walk-up locations. Travelers from Kansas City to Orlando pay less because they are usually price-sensitive tourists with many choices of destination, whereas travelers originating from Orlando typically choose Kansas City for specific family or business reasons.
The Economic Naturalist employs basic economic principles to answer scores of intriguing questions from everyday life, and, along the way, introduces key ideas such as the cost benefit principle, the "no cash left on the table" principle, and the law of one price. There is no more delightful and painless way of learning these fundamental principles.
"Smart, snappy and delightful. Bob Frank is one of America's best writers on economics." -- Tyler Cowen, George Mason University, and author of In Praise of Commercial Culture and What Price Fame?
"Fascinating, mind-expanding, and lots of fun." -- Steven Pinker, Harvard University, and author of The Blank Slate, How the Mind Works, and The Stuff of Thought
具體描述
讀後感
前些天和一位朋友被雨睏進落成不久的某購物廣場，那裏勞力士、卡迪亞等等大牌薈萃獨缺超市，買不到傘，於是兩個窮學生不得不硬著頭皮從一樓window shopping到四樓，再從四樓逛到一樓，藉以打發時間。一番東張西望之後，我發現一個有趣的現象：KFC位於購物廣場一樓臨近街邊...
評分 評分用經濟學解決圖書館霸位問題的初步構想 ▶周貓又 每學期最令人鬱悶的事情莫過於復習周圖書館的霸位戰爭瞭。當你早早7點從床上掙紮起來準備去圖書館好好奮鬥一天的時候，居然發現明明沒人坐的位置上卻被人用一大坨書堂而皇之地霸占著，”這他媽簡直就是站著茅坑不XX！”...
評分作者一直提倡這種簡單的博物經濟學，是不是也說明瞭本身見識很普通？ 1.為什麼新娘通常花數韆美元買一套她們永不再穿的婚紗，可新郎卻往往租用便宜的禮服——哪怕以後有很多場閤都可能會用得上它？ a) 因為大多數新娘在婚禮那天都希望顯得漂亮又時尚，所以租賃公司必須儲備大...
評分高中的校長曾經在入學典禮上說，許多中國人都喜歡玄學，越是聽不懂看不懂的，他越覺得深刻牛逼越覺得你有學問，你把事情給解釋清楚瞭，他反倒不覺的你有知識瞭。真的學問在於能把一件復雜的事情簡單化。 當年聽到這番話時，好像被大錘子敲瞭一下完全懵住瞭，如此赤裸裸的撕去知...
用戶評價
簡單易懂
评分比較不喜歡這些經濟學快餐書。適閤作為初級微觀的課外讀物
评分Reading now. It seems pretty interesting.
评分2018年，讀這本書，有些案例過時。其中很多案例發生在Ithaca
评分2018年，讀這本書，有些案例過時。其中很多案例發生在Ithaca
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