Researching Communications

出版者:A Hodder Arnold Publication

作者:David Deacon

页数:448

出版时间:1999-06-30

价格:USD 45.00

装帧:Paperback

isbn号码:9780340596852

图书标签:政治传播学传播学semester1researchmethods,loughboroughcommunication,ResearchMethod

This is a complete guide to researching media and communications. It introduces the major research methods, giving examples of research analyses and practical step-by-step guides on how to do research. Media students will find themselves undertaking research projects from their first year onwards: this book will be invaluable at all stages of their coures and will also provide a sound basis for undertaking advanced graduate study. The text covers all aspects of communication research, including: quantitative and qualitative methods; questions of objectivity and research methods; archival work; statistical sources; the analysis of texts, talk, and images; observation; survey research; and the use of computers and the Internet.

用户评价

跟系主任聊过之后发现自己专业其实偏Research多一些，这本书里的方法都还蛮实际，做sample啊统计数据啊画图表啊，等周四上课看看导师怎样建议什么是重点吧。开学季过去之后再借来详细看，妈的图书馆只给3天哪里够看啦！

跟系主任聊过之后发现自己专业其实偏Research多一些，这本书里的方法都还蛮实际，做sample啊统计数据啊画图表啊，等周四上课看看导师怎样建议什么是重点吧。开学季过去之后再借来详细看，妈的图书馆只给3天哪里够看啦！

果斷是自個的找不到了才能把書看完啊

果斷是自個的找不到了才能把書看完啊

果斷是自個的找不到了才能把書看完啊