Guerilla Marketing 2024 pdf epub mobi 电子书

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发表于2024-11-04

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出版者:Houghton Mifflin

作者:Jay Conrad Levinson

出品人:

页数:368

译者:

出版时间:2007-5-22

价格:129.00元

装帧:Paperback

isbn号码:9780618785919

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图书标签: 营销 Marketing Levinson 创业 BooksToGetRichBy 1984

Guerilla Marketing 2024 pdf epub mobi 电子书图书描述

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur's marketing bible -- and the book every small-business owner should have on his or her shelf.

Guerilla Marketing 2024 pdf epub mobi 电子书

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