Strategic Management in the Hospitality Industry 2024 pdf epub mobi 电子书

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发表于2024-10-06

Strategic Management in the Hospitality Industry 2024 pdf epub mobi 电子书

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出版者:Prentice Hall

作者:Olsen, Michael D./ Tse, Eliza Ching Yick/ West, Joseph J.

出品人:

页数:384

译者:

出版时间:2007-7

价格:$ 125.88

装帧:Pap

isbn号码:9780131196629

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Strategic Management in the Hospitality Industry 2024 pdf epub mobi 电子书图书描述

For courses in Strategic Management or Policy in Hospitality Programs. Based on scientific research within the industry, this book outlines a strategic model that can be used to improve decision making and policy within the hospitality field. Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. Placing a responsibility on the learner, the book offers a combination of cumulative learning exercises, simulated decision making settings, and a text specific website. This edition clearly discusses the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management.

Strategic Management in the Hospitality Industry 2024 pdf epub mobi 电子书

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