Culture and Consumption II

出版者:Indiana University Press

作者:Grant David McCracken

页数:240

出版时间:2005-7-22

价格:USD 20.95

装帧:Paperback

isbn号码:9780253217615

图书标签:文化研究物质文化消费文化文化人类学

A follow-up to Grant McCracken's groundbreaking "Culture and Consumption", this new book trades the usual platitudes about the consumer society for a more detailed, exacting anthropological treatment. Each section of the book pairs a brief essay with an academic article. The essay is designed for a quick, provocative glimpse of the topic; the article provides a deeper anthropological treatment. The book opens with a broadside against the now thoroughly conventionalized attack on the consumer culture. Essays follow on homes, cars, people, and social mobility; celebrities, consumerism, and self-invention; museums and the power of objects; the anthropology of advertising; and marketing, meaning management, and value. Like McCracken's previous volume, this new book is an engaging, informative, and eye-opening foray into modern consumer culture. Grant McCracken is a visiting scholar at McGill University and author of several books, including "Culture and Consumption" (IUP, 1988), "Big Hair", and "Transformation".

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用人类学挣钱的典范。

用人类学挣钱的典范。

用人类学挣钱的典范。

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