Visual Thinking

出版者:Morgan Kaufmann

作者:Colin Ware

页数:256

出版时间:2008-4-18

价格:USD 49.95

装帧:Paperback

isbn号码:9780123708960

图书标签:设计视觉design产品设计交互设计可视化视知觉心理学

Increasingly, designers need to present information in ways that aid their audiences thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewers brain in much the same way that a hammer is an extension of the users hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. Presents visual thinking as a complex process that can be supported in every stage using specific design techniques. Provides practical, task-oriented information for designers and software developers charged with design responsibilities. Includes hundreds of examples, many in the form of integrated text and full-color diagrams. Steeped in the principles of active vision, which views graphic designs as cognitive tools.

用户评价

可视化思考设计

视觉心理学入门！！！！！！！！

Perception & Visual Design上课用书 很好很有意思 就当常识书看也非常好 好像重新认识了你所看到的世界

Perception & Visual Design上课用书 很好很有意思 就当常识书看也非常好 好像重新认识了你所看到的世界

前半部分比较推荐，有非常全面详细的视觉理论，同时又有针对设计非常实用的启发。在了解基础原理的同时学会实际应用。相当于《认知与设计》视觉部分的进阶版。后半部分比较枯燥，没怎么看了。