Framework for Marketing Management, A (4th Edition) 2024 pdf epub mobi 電子書 下載

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Framework for Marketing Management, A (4th Edition) pdf epub mobi 圖書描述

Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.

Development of marketing strategies, market demand and environments, creating customer value, analysis of consumer markets, market segmentation, brand loyalty, the Product Life Cycle, managing mass communication, and marketing management in the global economy.

This text is for companies, groups, and individuals who want to adapt their marketing strategies and management to the marketplace of the twenty-first century.

Framework for Marketing Management, A (4th Edition) 2024 pdf epub mobi 電子書 下載

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Framework for Marketing Management, A (4th Edition) pdf epub mobi 圖書目錄

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發表於2024-06-29

Framework for Marketing Management, A (4th Edition) 2024 pdf epub mobi 電子書 下載

Framework for Marketing Management, A (4th Edition) 2024 pdf epub mobi 電子書 下載

Framework for Marketing Management, A (4th Edition) 2024 pdf epub mobi 電子書 下載

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圖書標籤: Management  Marketing   

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