发表于2024-11-27
Brands and Branding (The Economist Series) 2024 pdf epub mobi 电子书
图书标签: Brand 管理 品牌 社会 文化 protection position, DM
<The Economist Series> Pocket-sized text reviews the best practices in branding and recognizes the power of brands in large and small organizations. Covers everything from brand positioning to brand protection as well as visual and verbal identity of brands. Includes index. DLC: Brand name products.
Brands and Branding (The Economist Series) 2024 pdf epub mobi 电子书