Mastering Automotive Challenges 2024 pdf epub mobi 电子书
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发表于2024-07-04
Mastering Automotive Challenges 2024 pdf epub mobi 电子书
Mastering Automotive Challenges 2024 pdf epub mobi 电子书
Mastering Automotive Challenges 2024 pdf epub mobi 电子书
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出版者:Kogan Page Ltd
作者:Gottschalk, Bernd/ Kalmbach, Ralf
出品人:
页数:378
译者:
出版时间:2007-4
价格:719.00元
装帧:HRD
isbn号码:9780749445751
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Mastering Automotive Challenges 2024 pdf epub mobi 电子书 图书描述
This book charts the growth and achievements of one of the world's most important industries. The authors, two leading figures in the German automotive industry, describe the strategies that have led to the German industry's great success. They also discuss how German auto manufacturers are meeting challenges from emerging worldwide competitors. This book demonstrates what can be achieved with first-class management, marketing, branding, innovation and clear strategic aims, and as such it holds valuable lessons for managers in all industries.
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