The Creative Curve 2024 pdf epub mobi 电子书


The Creative Curve

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发表于2024-12-23

The Creative Curve 2024 pdf epub mobi 电子书

The Creative Curve 2024 pdf epub mobi 电子书

The Creative Curve 2024 pdf epub mobi 电子书



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出版者:Knopf Doubleday Publishing Group
作者:Allen Gannett
出品人:
页数:288
译者:
出版时间:2018-6-12
价格:0
装帧:Hardcover
isbn号码:9781524761714
丛书系列:

图书标签: 创新  思维  互联网  英文原版  万维钢推荐  Creativity  英文  暂放   


The Creative Curve 2024 pdf epub mobi 电子书 图书描述

Big data entrepreneur Allen Gannett overturns the mythology around creative genius, and reveals the science and secrets behind achieving breakout commercial success in any field.

We have been spoon-fed the notion that creativity is the province of genius — of those favored, brilliant few whose moments of insight arrive in unpredictable flashes of divine inspiration. And if we are not a genius, we might as well pack it in and give up. Either we have that gift, or we don’t. But Allen shows that simply isn’t true. Recent research has shown that there is a predictable science behind achieving commercial success in any creative endeavor, from writing a popular novel to starting up a successful company to creating an effective marketing campaign.

As the world’s most creative people have discovered, we are enticed by the novel and the familiar. By understanding the mechanics of what Gannett calls “the creative curve” – the point of optimal tension between the novel and the familiar – everyone can better engineer mainstream success.

In a thoroughly entertaining book that describes the stories and insights of everyone from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs, Gannett reveals the four laws of creative success and identifies the common patterns behind their achievement.

The Creative Curve 2024 pdf epub mobi 电子书

The Creative Curve 2024 pdf epub mobi 电子书
想要找书就要到 本本书屋
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

The Creative Curve 2024 pdf epub mobi 用户评价

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太喜欢作者的文笔 读起来舒畅 节奏韵律刚好合适

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太喜欢作者的文笔 读起来舒畅 节奏韵律刚好合适

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可以做《创造力》的延伸读物。最受启发的是“clutural awareness”这部分。

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既是干货,又是鸡汤。创意不是凭空而来,而可以通过以下方式训练:一,大量广泛汲取领域内知识来培养直觉(consumption);二,模仿前人杰作学习规律(imitation);三,不能孤军奋战,主动寻找良师益友(creative community);四,在前三者基础上不断改进提高(iteration)。读完倍感振奋,觉得“我也能行!”

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想到了我的Dr. van der Stock

The Creative Curve 2024 pdf epub mobi 电子书


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