Kevin Ashton led pioneering work on RFID (radio frequency identification) networks, for which he coined the term "the Internet of Things," and co-founded the Auto-ID Center at MIT. His writing about innovation and technology has appeared in Quartz, Medium, The Atlantic, and the New York Times.
发表于2025-04-07
How to Fly a Horse 2025 pdf epub mobi 电子书
这本书是导师面试我时推荐给我看的,因为我说自己拖延、没有目标、缺乏创新,于是他说:现在回去就看这本书。看完后,我并没有醍醐灌顶的感觉,也未能瞬间明白创造的本质和内核是什么,更没有能够依葫芦画瓢地变成一个创新人才。然而,它让作为一个平凡者的我,不再惧怕创...
评分罗胖的解读 今天给大家推荐的这本书叫《创造》。 一般人都认为,创造是神奇的事—— 只有天才有可能创造。 创造行为有明确目的。 而这本书的作者,“物联网之父”凯文·阿什顿却说,那都是鬼扯。 从0到1,那是造物主创世纪的做法,绝大多数时候: 创造随时随地可以发生...
评分罗胖开始推广这本书了,看看后续如何,说实话,该书在goodread上的分数并没像罗胖所言的那样具有爆炸性,还是等时间来验证之后的销量与影响吧。不过真的不知道,为什么要把原作这样一个标题翻译的那么四平八稳
评分人类的脑科学还缺少一个牛顿! 人类的大脑里面到底有多少个神经元?知觉是怎么来的?情感是怎么来的?梦境是怎么回事? 这些基本的都没有搞清楚。 但是人类的科学有个灰箱研究法,可以不管内部到底怎么回事,只管输入和输出,并总结出规律。 一、优生学 优生学的逻辑:聪明...
评分罗胖的解读 今天给大家推荐的这本书叫《创造》。 一般人都认为,创造是神奇的事—— 只有天才有可能创造。 创造行为有明确目的。 而这本书的作者,“物联网之父”凯文·阿什顿却说,那都是鬼扯。 从0到1,那是造物主创世纪的做法,绝大多数时候: 创造随时随地可以发生...
图书标签: 思维 创新 成长 Business 英文原版 管理 创意 淘宝网光速书店有售
As a technology pioneer at MIT and as the leader of three successful start-ups, Kevin Ashton experienced firsthand the all-consuming challenge of creating something new. Now, in a tour-de-force narrative twenty years in the making, Ashton leads us on a journey through humanity’s greatest creations to uncover the surprising truth behind who creates and how they do it. From the crystallographer’s laboratory where the secrets of DNA were first revealed by a long forgotten woman, to the electromagnetic chamber where the stealth bomber was born on a twenty-five-cent bet, to the Ohio bicycle shop where the Wright brothers set out to “fly a horse,” Ashton showcases the seemingly unremarkable individuals, gradual steps, multiple failures, and countless ordinary and usually uncredited acts that lead to our most astounding breakthroughs.
Creators, he shows, apply in particular ways the everyday, ordinary thinking of which we are all capable, taking thousands of small steps and working in an endless loop of problem and solution. He examines why innovators meet resistance and how they overcome it, why most organizations stifle creative people, and how the most creative organizations work. Drawing on examples from art, science, business, and invention, from Mozart to the Muppets, Archimedes to Apple, Kandinsky to a can of Coke, How to Fly a Horse is a passionate and immensely rewarding exploration of how “new” comes to be.
出乎意料的好,整三观、刷心志
评分看了中文版,还可以吧,有很多例子,个人不是太喜欢这类书
评分看看
评分Just do it
评分看过罗胖推荐的中文版了。说实话,作者说了好多故事,阅读起来很轻松,但是道理深刻。你我不一定都知道,就算知道了,又未必能做到!创造,是勤奋工作的产物啊!!!根本停不下来的工作!
How to Fly a Horse 2025 pdf epub mobi 电子书