Dealing with Darwin 2025 pdf epub mobi 电子书

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Dealing with Darwin 2025 pdf epub mobi 电子书著者简介

杰弗里·摩尔高科技营销魔法之父，硅谷战略与创新咨询专家。他所创立的关于技术产品生命周期的定律，被称为新摩尔定律。他的研究以公司盈利的关键点“销售”为切入点，把精力都集中于公司的生存和发展上。摩尔是鸿沟咨询公司的创始人，同时担任一些声名显赫的商业领袖(如思科的CEO约翰·钱伯斯)的私人顾问，帮助高科技公司化解企业策略和营销方针上的危机，惠普、微软、甲骨文等公司都是摩尔的客户。他的著作已经成为哈佛、斯坦福等许多商学院的必读书。

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发表于2025-06-03

Dealing with Darwin 2025 pdf epub mobi 电子书

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Dealing with Darwin 电子书读后感

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Point1: 企业总是在 1.冒风险创新产生差异化领先市场获取高额利润 2.被竞争对手追赶同化失去竞争优势，获取一般利润 3.再绝地反击创新脱离红海的永久循环当中 Point2: 商业模式分为2极 1.个性化的复杂系统架构，比如说咨询公司，明星经纪公司 2.非个性化规模化的运营架构...

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企业如有机物一样，生命周期的，initial，growth, mature, fualt line, end of life.企业的类型有 volume operation, complex system 两种类型，像宝洁，大众汽车，肯德基这样的直接面向大众的企业就是volume的，靠量取胜，符合长尾效应，他们的产品可标准化，机械化，流程化；...

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《公司进化论》为管理创新提供了清晰而引人入胜的观点，而管理创新正是摩托罗拉实现无缝连接这一愿景不可分割的一部分。摩尔关于创新的分类，关于商业体系对创新的影响，关于资源循环利用的模式，十分契合今天逐步升级的市场。

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序：我们先发起这样一个话题的讨论，如何挣到10亿？ A公司：1000万名客户每年消费100元，才能实现10亿的受益。 B公司：1000名顾客每年消费100万元，也可实现10亿的收益。那么问题来了，A、B两家公司有没有什么区别？ ——回答：有！而且：全是区别、截然相反！ 1.“两种客户...

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产品与对应的市场/用户都是有生命周期的，最佳状态就是彼此之间完美的配合。结合一个自己做过的产品，从起步到进入成熟期和衰退期，说说从头到尾的过程与体会。主体思路结合了《跨越鸿沟》一书，可惜还没有看过（作者Moore的另外一本《公司进化论》好像更有名一些，很巧是浙大...

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出版者:Portfolio Hardcover

作者:Geoffrey A. Moore

出品人:

页数:304

译者:

出版时间:2005-12-29

价格:USD 25.95

装帧:Hardcover

isbn号码:9781591841074

丛书系列:

图书标签: 商业创新创业 innovation 互联网 biz NewBooksNetwork GeoffreyMoore

Dealing with Darwin 2025 pdf epub mobi 电子书图书描述

Bestselling author Geoffrey Moore shows companies how to rise to the challenge of natural selectionand master their own evolution

Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adaptor suffer the slow declines into marginalized performance that have characterized so many Fortune 500 icons in recent years.

Deregulation, globalization, and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitorsor risk declining performance and eventual extinction. But how do companies choose the right innovation strategy? Or overcome internal inertia that resists the kind of radical commitments needed to truly set the company's offers apart?

Illustrating his arguments with more than one hundred examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges, whether they're producing commodity products or customized services. For companies whose competitive differentiation to the marketplace is still effective, he demonstrates how innovations in execution can help boost productivity, whether a company is competing in a growth market, a mature market, or even a declining market. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve.

For any business competing in today's eat-or-be-eaten economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.

Dealing with Darwin 2025 pdf epub mobi 电子书

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Dealing with Darwin 2025 pdf epub mobi 用户评价

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太难看了....讲了十四种创新，但是都是蜻蜓点水，完全在套一些概念...

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The context is heavy and a little bit boring for me, innovation is a hard concept to be explained, i suppose the first 4 chapters are fundamentals, i lost a bit of interests after that, still a good read at times.

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太难看了....讲了十四种创新，但是都是蜻蜓点水，完全在套一些概念...

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太难看了....讲了十四种创新，但是都是蜻蜓点水，完全在套一些概念...

评分☆☆☆☆☆

太难看了....讲了十四种创新，但是都是蜻蜓点水，完全在套一些概念...

Dealing with Darwin 2025 pdf epub mobi 电子书